Misr Italia Properties (MIP) participates for the first time in MIPIM 2023 real estate exhibition, which is organized in Cannes, France, between 14 and 17 March, Invest-Gate reports.

The participation comes in line with MIP’s efforts to foster investment opportunities and promote Egyptian real estate.

CEOs and Managing Directors, Mohamed Khaled El Assal and Mohamed Hany El Assal, CEO Karim El Assal, and Co-CEO Sherif Saleh take part during the four-day event to showcase investment opportunities highlighting the company’s diverse portfolio of projects.

The showcased projects include hospitality, residential, and commercial components spanning an area of 7.1 mn sqm with total investments of $3.5 bn.

“Participating in MIPIM 2023 aims at realizing our investment objectives for the year and attracting international investment funds; it also works as a channel through which we face economic challenges by highlighting Egypt’s real estate capabilities as well as the company’s line of projects located in different areas across the country,” Mohamed Khaled El-Assal, CEO and Managing Director of MIP, says.

“Misr Italia Properties’ presence at the exhibition for the first time is an excellent opportunity to bring attention to the current investment opportunities in Egypt, and build trust by highlighting the success of local investors, which in turn will encourage foreign investors to adopt a different sentiment and choose the Egyptian real estate market as a destination,” El-Assal adds.