Fawry, Egypt’s leading fintech company, and Wadi Degla Developments have announced a strategic partnership to introduce integrated digital payment solutions for Wadi Degla customers through Fawry’s online payment gateway and POS network. The collaboration reinforces both companies’ commitment to advancing Egypt’s digital transformation agenda, particularly within the real estate sector, Invest-Gate reports.
The partnership aims to simplify and accelerate payment processes across Wadi Degla’s diverse real estate portfolio through secure, reliable, and user-friendly digital solutions. It also enhances customer experience while supporting Egypt’s national vision for a fully digitized real estate ecosystem.
For Fawry, the agreement strengthens its position as a trusted technology partner for real estate developers and expands its reach into new sectors through innovative payment solutions. For Wadi Degla Developments, it reflects the company’s ongoing efforts to boost operational efficiency and customer satisfaction by integrating digital technologies into its operations. Beyond streamlined payments, the partnership will also introduce value-added services such as the Fawry Business Corporate Card and digital loyalty programs, bridging the gap between fintech and real estate services.
Heba El Awady, Chief Business Officer at Fawry, said: “This partnership marks a key milestone in our mission to drive digital transformation across Egypt’s vital real estate sector. At Fawry, we aim to empower developers to provide modern, integrated payment services that cater to the growing demand for digitization. We continuously strive to develop innovative solutions tailored to the evolving needs of various sectors, and our collaboration with Wadi Degla Developments is a prime example of constructive partnerships between technology and real estate, enhancing operational efficiency and create tangible value for customers.”
Raymond Ahdy, CEO of Wadi Degla Developments, added: “This partnership comes in response to the evolving real estate market and the rising adoption of financial technology in Egypt, where over 76% of young consumers now prefer digital transactions, which reflects the rapid shift towards a cashless economy. At Wadi Degla, we are keen to embrace this shift through innovative payment solutions that enhance our operational efficiency and align with our vision to build more connected and sustainable communities. This collaboration forms part of our broader digital transformation strategy, aimed at creating added economic value and delivering a superior customer experience.”
Through this alliance, Fawry and Wadi Degla Developments reaffirm their shared commitment to Egypt’s Vision 2030 by driving digital transformation, enhancing operational efficiency, and promoting a cashless, sustainable economy. The partnership combines Wadi Degla’s real estate expertise with Fawry’s advanced fintech capabilities to create an integrated digital ecosystem that elevates the standards of financial and property services across Egypt.