Perfect Developments, one of Egypt’s leading developers, has officially launched its new project, NINETY 90, in New Obour City, offering a fully integrated commercial destination with retail, medical, and administrative units designed to modern standards, Invest-Gate reports.
The launch event attracted major real estate developers, marketing companies, and media representatives, highlighting the project’s significance in one of Egypt’s 4th generation fastest-growing cities. The ceremony featured musical performances by saxophonist Rahma and artist Mostafa Hagag, creating a lively atmosphere.
NINETY 90 represents a key step in Perfect Developments’s strategy, which combines sustainability with smart technology. The project features a panoramic design to foster a productive work environment and encourage innovation. It spans 2,400 sqm with a built-up area of 3,800 sqm, providing flexible units for commercial, administrative, and medical uses.
The project’s initial investment is EGP 400mn and it occupies a strategic location near major roads, including 70th, 100th, Adly Mansour Roads, and steps from the 90th – Middle Ring Road. It is designed to serve over 7,000 surrounding households, supporting the commercial viability of the mall.
Unit prices are competitive, with ground-floor retail starting at EGP 99,000 and retail units from EGP 54,000. Flexible payment plans range from four to six years, with down payments between 10% and 25%.
Mr. Alaa Zenhom, Chairman of Perfect Developments, said, “Choosing the project’s prime location is at the core of the company’s strategy to ensure the highest levels of professionalism and competitiveness. We are not just building commercial and administrative spaces, but creating a future work ecosystem that serves entrepreneurs and modern companies.”
Mr. Khaled Ayad, CEO, emphasized the importance of investing in new cities, noting that New Obour is poised to become a central hub for investors due to its strategic location and government-led development. He highlighted the company’s self-financing model as a key factor enabling rapid execution and timely delivery. NINETY 90 is scheduled for completion by the end of 2027, alongside other planned commercial projects.
The development offers versatile ground-floor retail units, flexible administrative offices on upper floors, and street-facing spaces suitable for company headquarters, all with dedicated entrances and operational services.
Since its founding in 2019, Perfect Developments has focused on high-quality, sustainable projects. NINETY 90 reflects this vision and leverages the company’s diverse land portfolio to support future expansion plans.