Dubai tourism highlights in 2025 Image Dubai Media office Image: Dubai Media Office
Dubai welcomed 19.59 million international overnight visitors in 2025, up 5 per cent from 18.72 million in 2024, marking a third consecutive year of record tourism, data from the Dubai Department of Economy and Tourism (DET) showed.Invest-Gate reports

Western Europe remained Dubai’s largest source market in 2025 with 4.1 million visitors, or 21 per cent of the total, up from 3.74 million a year earlier.

Monthly visitor milestone

The city crossed two million visitors in a single calendar month for the first time in December, receiving 2.04 million international overnight visitors, a 6 per cent year-on-year increase. The previous monthly record was 1.94 million in January 2025.

Leadership perspective and economic agenda

Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of The Executive Council, said the performance reflected the vision of Sheikh Mohammed bin Rashid Al Maktoum and the goals of the Dubai Economic Agenda, D33.

“Dubai’s strong tourism growth momentum has been driven by the leadership’s commitment to building a city that connects the world, creates opportunity, and offers distinctive experiences,” he said, adding that tourism is a key driver of economic diversification and sustainable growth under D33.