The Ministry of Investment and Foreign Trade has launched a campaign to promote and raise awareness of investment zones as one of the advanced generations of investment systems stipulated in Investment Law No. 72 of 2017. The campaign aims to introduce the business community to their benefits, how to make use of them, and how to activate them as a strategic mechanism for attracting investment, as well as to showcase what has been achieved so far through presenting their performance indicators to date, Invest-Gate reports.

Campaign Objectives and Raising Investment Awareness

The campaign is scheduled to run for approximately three months, during which it will highlight the key performance indicators of investment zones and the value they have added to the national economy, whether through the volume of investments, employment levels, export value, the development of their productive capacity, or their geographical diversification across the governorates to localize development.

Investment zones are considered one of the investment systems alongside free zones, technological zones, and domestic investment, as stipulated in the Investment Law, and represent one of the main drivers of economic growth and mechanisms for empowerment and attracting both local and foreign investments.

Competitive Advantages and an Integrated Investment Model

The campaign aims to highlight the competitive advantages offered by this investment model, which is based on developing integrated industrial and service communities that rely on advanced, fully integrated infrastructure, simplified procedures, and a flexible regulatory framework that supports the swift implementation of projects.

With the launch of the campaign, the Ministry reviewed key indicators reflecting the success of the investment zones experience in Egypt. These zones have succeeded in attracting total investments of approximately EGP 66.3 billion through 12 investment zones located in strategic sites across the country.

These zones have also contributed to providing more than 77.5 thousand direct and indirect job opportunities, clearly supporting the state’s efforts to reduce unemployment rates and develop skills. Occupancy rates have reached approximately 90%, reflecting investors’ confidence in the efficiency of this model and its ability to generate sustainable returns.

Minister’s Statements and Future Expansion Plans

Dr. Mohamed Farid Saleh, Minister of Investment and Foreign Trade, affirmed that investment zones represent one of the advanced generations of investment systems in Egypt as a mechanism to attract and stimulate investment, noting that the campaign comes at an important time to raise levels of awareness and knowledge about the advantages of investment zones and how to benefit from them.

The Minister stated: “This model is based on an effective partnership with the private sector through the investment zone developer, allowing for the provision of integrated services to investors within a defined geographic scope, and ensuring swift decision-making through a one-stop-shop system.”
He added that reaching occupancy rates of 90% sends a strong message of confidence in the investment climate and encourages expansion in establishing new, fully serviced zones to meet the growing demand from both local and international investors.

He explained that the state is working to enhance the competitiveness of these zones by simplifying licensing procedures issued through their boards of directors.

He also noted: “Our goal is to enable investors to focus on production and expansion, while we provide them with a world-class business environment in terms of infrastructure, services, and a supportive legislative framework, in line with Egypt Vision 2030 objectives.”

The campaign focuses on raising awareness within investment zones as one of the investment systems that supports and assists investors in accelerating establishment, licensing, and operation, through the dissemination of informational messages, in addition to interactive digital content across social media platforms and the Ministry’s official website.

Investment zones are considered one of the most important investment systems in Egypt, as they contribute to the creation of integrated productive communities, the provision of job opportunities, and the increase of exports, thereby supporting the achievement of comprehensive economic development and enhancing the competitiveness of the national economy.