El Salmany Group announced its acquisition of 35% of “Latin Shares” Company, the owner of one of the distinguished serviced apartment projects within the Latin District in Alamein New City, in a strategic move that reflects the group’s direction toward expansion in the hotel and tourism real estate investment sector, which is one of the fastest-growing and most attractive sectors for investment in the current period, Invest-Gate reports.

Strategic expansion in the hotel real estate investment sector

The agreement was signed by Mr. Ahmed Soliman, Chairman of El Salmany Group, and Mr. Mohamed Samir, CEO of “Latin Shares” Company, as part of a plan aimed at building strong partnerships in tourism and hotel projects with high investment returns.

For his part, Ahmed Soliman, Chairman of El Salmany Group, said that the group’s entry into the hotel real estate investment sector comes from a strategic vision based on diversifying the investment portfolio and expanding into promising sectors that have real and sustainable growth opportunities, foremost among which is the coastal tourism sector, which is witnessing a major boom supported by the unprecedented urban development being carried out by the Egyptian state.

Alamein New City as a promising investment destination

He added that Alamein New City has become one of the most important investment and tourism destinations in Egypt and the region, due to its advanced infrastructure, world-class projects, and its distinguished strategic location on the Mediterranean coast, making it an ideal environment for long-term hotel investment.

He explained that acquiring a significant stake in “Latin Shares” represents a strong start for the group in the hospitality and serviced apartments sector, affirming that the group aims to provide an integrated professional model based on quality of operation, management, and modern hotel services, in line with the aspirations of clients and tourists seeking a distinguished accommodation experience within the new coastal cities.

He pointed out that the serviced apartment project in the Latin District is considered one of the promising projects within Alamein New City, especially with the increasing demand rates for hotel and tourism units during different seasons, in addition to the growing trend of investing in income-generating assets within coastal cities.

He confirmed that El Salmany Group views hotel real estate investment as one of the main pillars of growth in the coming phase, in light of the significant expansion witnessed by the Egyptian tourism sector, stressing that the group seeks to actively participate in supporting the state’s plan to develop the North Coast and transform it into an integrated economic and tourism hub operating year-round.

He added that the Egyptian market has strong investment opportunities in both the hospitality and tourism sectors, especially with rising occupancy rates and increasing demand for modern hotel projects, which enhances the attractiveness of investment in this sector and confirms confidence in the future of tourism real estate in Egypt.

He pointed out that this step represents the beginning of a series of expansions and new investments that the group intends to inject in the coming period, whether in the hotel sector or integrated tourism projects, in support of the group’s strategy to build a diversified investment entity capable of competing in the fastest-growing sectors in the Egyptian market.