Asaldi Properties Redefines Ambition with Strategic Excellence, Continues Robust Growth After “Shades” Launch

Asaldi Properties Redefines Ambition with Strategic Excellence, Continues Robust Growth After “Shades” Launch

Emerging as a market leader in a competitive industry, Asaldi Properties has excelled in its market performance with a range of significant milestones. Invest-Gate meets the mastermind behind the company’s success, the CEO of Asaldi Properties Karim Bairam.

Could you outline Asaldi Properties’ expansion strategy in the Egyptian market after the launch of Shades? Which areas are targeted for residential and commercial projects?

Certainly. Asaldi Properties is committed to introducing an innovative concept of commercial and administrative projects to the real estate market. We plan to achieve this by strategically constructing a commercial administrative project in New Cairo.  aims to pioneer a new identity in East Cairo with planned expansions into West Cairo in the near future. This aligns with our strategy to seize investment opportunities across the country, leveraging government initiatives to enhance infrastructure.

Is Asaldi Properties considering regional expansion?

We are exploring opportunities in foreign markets, particularly the GCC and Europe. Asaldi also aims to take Egyptian-born brands and expose them internationally through multiple commercial projects.

As the company plans to invest EGP 10 billion over the next five years, how will these investments be utilized?

Our investment strategy spans various aspects of the real estate sector. We intend to allocate funds toward development projects, technology integration, market expansion, sustainability initiatives, and potential acquisitions. This diversified approach aims to maximize returns and maintain competitiveness.

What is the expected sales volume from the Shades project?

 Sales projections for the Shades project is currently under assessment, and we anticipate robust performance given the project’s innovative features and strategic location, and we are expecting a sales volume above EGP 2 billion.

What is Asaldi Properties’ vision for the current year?

Asaldi Properties’ vision for the current year is to increase the land bank and to check expansion opportunities in premium locations in Cairo, after the launch of our 1st project in East Cairo (Shades), aligning with sustainable principles and meeting future demands.

How do you perceive the current state of the real estate market?

The Egyptian real estate market presents significant opportunities for growth. Our decision to establish Asaldi Properties stems from recognizing the market’s strength and potential for innovation and the vast experience of our Founders as pioneers in Egypt’s real estate sector. We aim to introduce new concepts and elevate industry standards to meet evolving demands.

 What recommendations do you have to maximize real estate investment potential in Egypt?

To unlock Egypt’s real estate investment potential, fostering collaboration between private and public sectors is crucial. This partnership can stimulate industry growth and attract foreign investments. Additionally, implementing a national real estate identification system enhances market formalization, appealing to international investors. Expanding communication efforts and prioritizing green urbanization standards further boost investor confidence and industry competitiveness. Finally, building trust among stakeholders is essential for sustained growth and success in the sector.

In summary, these recommendations lay the groundwork for maximizing Egypt’s real estate investment potential and ensuring sustainable growth in the global market.

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