In today’s digital age, technology has become a cornerstone of success for any business, particularly in Egypt’s booming real estate sector. With an increasing number of buyers and investors seeking lucrative opportunities, the market has witnessed remarkable growth.

In 2024, real estate sales in Egypt reached an unprecedented annual growth rate of 65%, amounting to EGP 2.5 trillion, compared to EGP 1.5 trillion in 2023. This surge highlights the genuine demand in the market, driven by the country’s steadily growing population. Over the past two decades, real estate has proven to be a resilient investment that absorbs inflation and currency fluctuations, delivering higher returns than traditional savings instruments.

Launching Egypt’s First Official Egyptian Real Estate Platform
In response to this growing demand, the Egyptian government and E-SYSTEMATIC has launched The Official Egyptian Real Estate Platform, supported by the Multiple Listing Service (MLS) system. MLS is a shared database used by real estate professionals to list and access information about properties available for sale or rent. MLS typically include comprehensive details about the properties, such as photographs, descriptions, features, and sometimes even historical data.

Each property listed on The Official Egyptian Real Estate Platform has a unique MLS ID Number, which ensures transparency of listings and prevents duplicate, fake listings, brought to the Middle East by the visionary real estate entrepreneur; Ahmed Elbatrawy.
Ahmed Elbatrawy is more than just a successful entrepreneur in the world of real estate; he is a visionary leader committed to transforming the industry through education, technology, innovation, and an unrelenting desire to create a lasting legacy. With over $1 billion in real estate sales to his name and as the founder of ARAB MLS, founder and CEO of E-SYSTEMTAIC Egypt, Elbatrawy is committed to elevating others and pushing the boundaries of what is possible in real estate.

As the first official, digital platform dedicated to real estate technology, it plays a pivotal role in Egypt’s strategy to export its real estate sector globally.
The platform offers a comprehensive range of property listings, including apartments, villas, commercial and administrative properties, as well as large-scale real estate projects and hospitality units. It aims to become the most trusted source of real estate information, bringing much-needed organization to a market that has previously suffered from a lack of transparency. The establishment of a centralized database ensures the accuracy and authenticity of property listings, fostering confidence among both local and international investors.

Digital Transformation and PropTech
The platform provides an integrated digital gateway, enabling buyers both in Egypt and abroad to explore available properties effortlessly. With advanced technology, users can access high-resolution images, detailed specifications, pricing, and flexible payment options, creating a seamless and transparent buying experience—akin to being physically present in Egypt.
The integration of technology into the real estate sector has streamlined buying and selling processes, offering instant market insights and empowering investors to make informed decisions. In addition to facilitating property sales and purchases, the platform offers digital rentals allowing homeowners to lease their properties for short-term stays, generating additional income.

2 Million Real Estate professionals using the MLS around the world will have access to The Official Egyptian Real Estate Platform

The Official Egyptian Real Estate Platform leverages a highly sophisticated technological system that provides accurate and comprehensive property data. Each property and developer is assigned a unique identification number, and artificial intelligence is employed to analyze property prices based on area size and finishing quality.
In this regard, the platform has attracted over 2 million developers and real estate professionals from around the world. This enables investors to access real-time, reliable data on Egypt’s real estate market, opening new avenues for foreign investment and positioning Egypt as a key player in the global real estate industry.

Global Recognition: The World’s Largest and Most Advanced PropTech Platform
The Official Egyptian Real Estate Platform has been honored with the prestigious title of “The World’s Largest and Most Advanced PropTech Platform” at the International Platforms Forum in Italy—the world’s most prominent real estate technology conference.
The award was presented by a distinguished panel of global PropTech experts in recognition of the platform’s significant contributions to the real estate sector, particularly in the Arab region. By bridging Egypt with international markets, the platform is set to revolutionize the industry with its cutting-edge technology, fostering greater transparency, efficiency, and innovation in real estate transactions. This global recognition reinforces Egypt’s leadership in digital real estate transformation and underscores its commitment to shaping the future of the industry.

Real Estate Export: A Strategic Imperative
The launch of The Official Egyptian Real Estate Platform is a crucial step that will facilitate property developers in showcasing their projects comprehensively. This initiative will strengthen Egypt’s position on the global real estate investment map, attract foreign capital, and create new opportunities for Egyptians abroad and international investors.
Moreover, the exporting real estate would help balance supply and demand, stabilizing property prices domestically while creating better opportunities for young Egyptians to own homes.

Successful PropTech Platforms Worldwide
Dubai
Dubai has been at the forefront of integrating technology into real estate investment. With AI-driven market analytics and digital marketing strategies, the city has launched several PropTech platforms to offer virtual property tours and attract global investors.
One of the most notable platforms, Emart Dubai, was launched by the Dubai Land Department and has significantly boosted the attractiveness of Dubai’s real estate market. Within just 10 months of its launch, the platform facilitated the sale of 33 properties worth over AED 284.37 million, with residential units dominating the listings.
Additionally, Dubai’s digital real estate platform Stake has gained immense traction, attracting over 500,000 users and facilitating the purchase of more than 300 properties valued at AED 540 million since its inception in 2021.

Saudi Arabia
Saudi Arabia has also witnessed remarkable success in its PropTech sector. The General Real Estate Authority has licensed 50 real estate platforms, including Deal Real Estate, which hosts property listings exceeding SAR 1 billion. The platform has facilitated 13,000 connections between brokers and property owners, benefiting 1,500 landlords.
Furthermore, Stake has also expanded into the Saudi market, creating a global investment community of over 900,000 investors. Saudi nationals account for the largest share of investors (30.95%), followed by Pakistanis (8.39%), Indians (7.65%), and Kuwaitis (7.48%), with increasing interest from South Asian markets.

The Global Outlook
Real estate platforms have proven to be instrumental in attracting foreign investment and advancing the property sector. Their success underscores the necessity for Egypt to develop multiple digital platforms to harness foreign capital, strengthen economic growth, and increase foreign currency inflows.
The United Arab Emirates has already emerged as one of the world’s top 12 real estate investment destinations for 2025, a testament to the role that PropTech platforms have played in transforming the industry, according to a recent report by Bayut.com.
With the The Official Egyptian Real Estate Platform now in place, Egypt is poised to follow a similar trajectory, capitalizing on digital transformation to establish itself as a global hub for real estate investment.