Features / Inertia

El Adawy: Inertia Targets EGP 500 mn in Sales at Cityscape 2022

Cityscape is an ultimate spot for great exposure to the real estate market in Egypt to know about its status, meet big investors, or find your dream home. This year’s event is expected to be bigger than ever. In this regard, Invest-Gate conducts an interview with Ahmed El Adawy, CEO of Inertia, reviewing developments of the company's recent projects and its plans for Cityscape Egypt 2022.

Spearheading Real Estate Demand: The Prevailing Case of Digital Transformation

Real estate developers talk to Invest-Gate about the sector’s recovery on operational and financial levels during the second half of 2020. They shed light on the driving forces behind the burgeoning rise in real estate demand, on top of which is digitalization. In addition, they delve into what they consider a safety net for investments in these turbulent times.

Real Estate Keeps Egyptian Economy Buoyant Despite Crises

As a second wave of the COVID-19 outbreak emerges, Invest-Gate attempts to explore the dynamic relationship between economic growth and real estate, reaching out to several key market players to find their insights on the role of the brick-and-mortar industry in pushing the Egyptian economy forward, despite the global disruption due to the continued health crisis.

Egypt’s Property Developers Bet Big on Sales Revival With Grand Offers

Hit hard by the prolonged slowdown in the realty sector, developers are betting big on the current season for the revival of their fortunes, making every effort to woo home shoppers with freebies and discounts. Invest-Gate looks under the hood to see if these marketing gimmicks offer value to buyers by interviewing several Egyptian real estate developers, who share their insights on how the year is coming together as well as present the various attractive offers tailored to cater to the changing consumer behavior, asking them to also layout the cascading effect on their sales and profit margins.

Newcomers to Egypt’s Coastal Destinations

Catch a glimpse into the new all-year-round products that are on the rise across various seasonal areas, in line with the government’s national urban development plan that aims to disperse Egypt’s growing population.

“Why Did You Join Bab El Ezz?”

Following the booming success of the unforgettable “Bab El Ezz” Sohour, Invest-Gate asked its honorable guests of high profile developers about their insights on the event’s cause to support leprosy patients. Here are what they said.

Inertia ‘It Is All About That Edge’

Having youth creativity at the heart of any business with a proper strategy “can drive any organization to the sky and beyond,” believes Inertia’s Board Member and Marketing & CRM VP Ahmed Mokbel. Inertia’s second home projects in El Gouna and on the North Coast might be Egypt’s gateway to an international real estate market; hence promoting tourism too. Invest-Gate accompanies Mokbel on a very special G Cribs tour to discover Inertia’s key to success and its updates on the second home market and future projects.

Powerful Shot On Goal In Real Estate

Just as our national football team made it big, all the way to the World Cup in Russia, Invest-Gate is highlighting four developers who made it big in the real estate market in the past few years, each with their own unique edge that
sets them apart from others

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