There are a few big names in the Egyptian real estate world that stand out today, not only because of their big projects, but also because of their thorough study of the market and their perpetual efforts to improve the sector. Invest-Gate speaks with one of these names, Rooya Group’s Chairman and CEO HISHAM SHOUKRI, who talks in-depth about the country’s investment climate and real estate sector, as well as, providing ideas on how Egypt can market its real estate abroad and how to benefit from the country’s coastal destinations not only in the summer, but in the off season too.