AE Media Production announces its collaboration with ANCHOR DEVELOPMENT to create a documentary film for the Rivoli and Metropole projects, Invest-Gate reports.

The film was shot unconventionally and featured natural scenes from Paris, specifically Avenue de Rivoli and the New Administrative Capital (NAC). Noting that the documentary, which is an integrated film, narrates the story of Al Sarh Holding Group, which is affiliated with ANCHOR DEVELOPMENT.

Abdel Rahman Essam Arafa, Chairman of AE Media Production, explains that each film the company produces is unique, relying on innovation to differentiate itself from other documentaries and advertising films.

The two projects are located in a prime location, overlooking the main axes in NAC. AE Media Production focuses on showcasing all of the excellent elements in the projects, filming real scenes between Paris, the NAC, Damietta Hospital, and New Mansoura City.

Arafa clarifies that the Rivoli project was named after the Rue DE Rivoli street in Paris, and the company decided to photograph the actual street instead of taking archive shots, allowing clients to visualize the project through a mixture of name and reality.

He adds that the documentary was filmed including interviews with all departments within ANCHOR DEVELOPMENT company, as well as officials of the Saudi Egyptian Development Company.

AE Media Production is capable of implementing innovative products that collect all the details from inside and outside Egypt, launching distinctive works for the benefit of companies in various investment activities, Arafa stresses.

Amr Ali, Chairman of Anchor Developments, comments that the company is affiliated with Al Sarh Holding Group, which has 30 years of experience in the field of construction and contracting. He adds that the company decided to invest in NAC due to its importance as a national and investment promising project.

Additionally, Ali explains that the Metropole project is implemented in the service area of the Bleu Vert project, owned by the Saudi Egyptian Development Capital. On the Other hand, the Rivoli project spans 10,815 sqm and is a strip mall with ground and two commercial and administrative floors.