Akam Developments has launched its special initiative to spread happiness and delight in several social, charitable, and volunteer institutions in Egypt, coinciding with the sacred month of Ramadan, Invest-Gate reports.

For his part, Mohamed El Kholy, Marketing Manager at Akam Developments, emphasized that Ramadan is a month of goodness and joy. Hence, the company conceived the idea of contributing to the atmosphere of happiness and joy in several important institutions that actively support, develop, and assist others.

Moreover, the initiative revolves around the innovative characters known as “The Akams” within the company, or the Happiness Team as they’re dubbed.

Furthermore, throughout Ramadan, they will independently travel in a bus adorned with their images, visit various events such as Mother’s Day, Orphan’s Day, and Egyptian Family Day, and distribute gifts and toys to residents of these institutions and charitable associations.

Also, El Kholy added that Akam Developments relies on a unique vision to build innovative and advanced civilized communities that enhance its customers’ quality of life and happiness.

Notably, the company’s initiatives reflect this vision, aiming to enhance the concept of happiness and spread it among all members of society to become a way of life.