BiznEX Expo’s ‘Invest with Excellence’ Starts on December 1st

BiznEX Expo’s ‘Invest with Excellence’ Starts on December 1st

The 5th International Business Expo in Egypt, BiznEX Expo, starts on Thursday, December 1st at Mamsha Ahl Masr under the sponsorship of the Ministry of Planning, Ministry of Supply and Internal Trade, Internal Trade Development Authority (ITDA), the General Authority for Investments (GAFI), Banque Du Caire, Banque Misr, Telecom Egypt, and Geidea, Invest-Gate reports.

Titled “Invest with Excellence,” the event targets more than 50 exhibitors and over 10,000 versions.

Malak El Ashiry, CO-Founder and Managing Director of BiznEx Holding, highlights the significance of the event to showcase franchise investment and its benefits and advantages, as well as local and regional investment opportunities.

The event comes in line with the state’s plans to create new investment opportunities in different sectors and support entrepreneurship, based on Egypt vision 2030, El Ashiry adds.

She explains that the franchise system offers a safe investment model that mitigates some financial risks in expansion and development of businesses.

Moreover, Ibrahim Ashmawy, Chairman of Egyptian Mercantile Exchange (EMX) and Internal Trade Development Authority (ITDA), expresses the government support to BiznEX Expo in the framework of encouraging the private sector amid recent accelerating growth in internal trade.

Ashmawy reveals that the Ministry of Supply offered more than 21 projects in 14 governorates over the last five years with investment of over EGP 60 bn.

The event is attended by Hala El-Said, Minister of Planning and Economic Development, Ali El-Moselhi, Minister of Supply and Internal Trade, and Nevine Gamea, CEO of Egyptian Micro, Small and Medium Enterprises Development Agency (MSMEDA), along with other key officials and executives.

On the sidelines of BiznEX 5, Egypt’s Business Conference (B-Talks) is held for three days discussing business opportunities in different sectors and exploring the latest developments in the Egyptian business sector.

The first day of the B-Talks includes five symposiums hosting several key thought leaders, CEOs, experts, and specialists in a group of pivotal economic sectors.

The second day involves the organization of six sessions on investment, the future of Egyptian brand export, the development of family companies, digital transformation, the franchise law, and the application of sustainable development of brands.

The third day includes six sessions discussing the marketing of brands, the power of brands in attracting touristic investment, and women’s role in the business and investment world.

In the past four years, Biznex has attracted over 35,000 visitors and 500 exhibitors and offered more than 450 business deals.



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