Cairo Festival City Mall has received three honors at the Middle East Council for Shopping Centers (MECSC) Awards 2023 in Dubai, marking its sixth straight year of recognition, Invest-Gate reports.

The premier Egyptian shopping and entertainment destination won Gold for its “Celebrating Her Unconditional Love” Mother’s Day campaign in Sales Promotions and Events. It took Silver in Digital/Social Media for its “Summer Switch” campaign, and Silver in Renovation/Expansion for its mall renovation project.

The awards demonstrate Cairo Festival City’s innovation, performance, and dedication in the MENA retail industry.
It was nominated in six categories highlighting its commitment to an exceptional shopping experience and trailblazing entertainment.

Marketing Head Heba Abdullah thanked MECSC for recognizing Cairo Festival City’s efforts over the past six years. She said the mall aims to deliver impactful global-standard campaigns.

Abdullah added the accolades prove the mall’s ongoing success in cementing itself as an Egyptian retail leader through creativity, innovation, and customer satisfaction over the past decade.

In 2022, Cairo Festival City also won MECSC awards for sales, marketing, and design. It received five 2022 Mena Shopping Centre and Retailer Awards, including ICSC’s global Maxi Award for revitalizing retail.

Cairo Festival City Mall is operated by Al-Futtaim Malls, which won three additional Dubai awards.