Carizma Developments has officially launched its first project in Egypt, unveiling Z55, a commercial development in New Cairo as part of a bold EGP 10 bn investment strategy over the next two years, Invest-Gate reports.

Mohamed ElSaadany, Founder and CEO of Carizma Developments, stated that Z55 blends modern architectural design with a prime strategic location. He emphasized the company’s mission to go beyond traditional construction by offering integrated spaces that reflect users’ identities and deliver an elevated commercial experience.

ElSaadany noted that the project is tailored to attract a wide range of entrepreneurs, emerging brands, and large enterprises seeking spaces that align with their growth ambitions. The development will feature smart services, efficient property management, and strong partnership models, which he described as core pillars of Carizma’s real estate philosophy.

Carizma plans to invest over EGP 5 bn in additional commercial projects across key locations including Fifth Settlement, Sheikh Zayed, and 6th of October. The company expects to bring its first units to market within six months, aiming to reach a total investment of approximately EGP 10 bn within two years.

Founded in Dubai in 2003, Carizma initially specialized in consulting and training before pivoting to real estate development in Egypt — drawn by the local market’s high demand and competitive opportunities for serious investors.