The Creative Industry Summit 2024, themed “Impact Beyond Years,” is scheduled to occur on October 21-22 at Cairo Business Park, Invest-Gate reports.

This year’s edition commemorates its 10th anniversary, uniting prominent creative luminaries and industry stalwarts from Egypt, the MENA region, and beyond.

Misr Italia Properties (MIP) resumes its role as the festival’s strategic partner and host for the third consecutive year. Collaborating closely, both entities will delve into pivotal trends and themes that are reshaping the future landscape of creative and cultural sectors.

Across the two-day event, the summit will explore critical subjects such as the future integration of AI in creative processes, sustainable strategies for enduring success, and the evolving significance of cultural content within Egypt and the GCC. Participants can engage in interactive dialogues, forge connections with key industry figures, and delve into trends influencing the trajectory of creative and cultural domains via immersive workshops and sessions.

Guided by industry mavens, entrepreneurs, and emerging talents, the festival aims to equip professionals spanning marketing, film, design, technology, fashion, tourism, media, and more with invaluable insights and tools essential for thriving in today’s rapidly evolving creative economy. An Experiential Zone will be featured, enabling attendees to interact with premier exhibitors, including Foaj Group, the festival’s regional partner and one of the region’s largest communications conglomerates.

Mai Salama, the Founding Partner of the Creative Industry Summit, expressed, “In commemorating a decade of creativity and progression, this year’s event is centered on empowering the cultural and creative sectors to not only adapt but flourish amidst global challenges. By convening the brightest minds from Egypt, the MENA region, and beyond, we aim to share insights, foster collaborations, and drive innovation that will shape the future of our industries. It presents an opportunity to learn, connect, and actively contribute to defining the forthcoming decade of creativity.”

Echoing these sentiments, Karim El Assal, CEO and Managing Director of MIP, remarked, “We are thrilled to continue our strategic alliance with C-S at Cairo Business Park for the third consecutive year. CBP’s comprehensive ecosystem seamlessly aligns with C-S’s vision of propelling the creative economy forward. Together, we are dedicated to nurturing local and regional involvement, empowering businesses and creatives, and advocating for sustainable growth. This partnership underscores our shared values and unwavering commitment to fostering a dynamic environment for creativity, culture, and innovation.”