AXA Egypt and Hassan Allam Properties (HAP), in a first of its kind collaboration, announced the launch of the first insured property scheme in the Egyptian market at “HAPTOWN” Mostakbal City.

Today HAP’s flagship developments, Seasons, Park View, and more come together in one premium city center ‘’HAPTOWN’’, spanning 250 acres and situated within an ultra-prime location within Mostakbal City located south of Mostakbal Road. The town offers c.a 5k world class contemporary villas and sophisticated apartments designed by CRTKL and Alchemy.

Ahmed Nasef, managing director of AXA Egypt comments, “This is a great milestone for insurance in Egypt. We are proud to be on the forefront of it together with our partner Hassan Allam Properties, sharing the same strategy of putting customers’ needs as our ultimate priority.”

“Being the first provider of home insurance in Mostakbal City derives from our continuous thrive at AXA to develop innovative distribution channels ensuring the provision of our insurance services to everyone, easily and effectively,” he says.

Mohamed Medhat Allam, CEO of Hassan Allam Properties says, “Stemming from our customer centric approach in development and anchored by our vision which transcends bricks and mortar to bettering our end-users’ living experience, we were excited to join forces with AXA to introduce this unprecedented home insurance scheme to our HAPTOWN customers within Mostakbal City to start with. Living up to our corporate signature line ‘’From Our Family To Yours’’, HAPTOWN owners will be eligible for a one year free of charge home insurance post their unit delivery. We see extensive merit in this partnership and much looking forward to rolling through-out our upcoming developments.”

“Our role as an insurance brokerage firm is to enhance the opportunities for cooperation between investors and insurance companies,” comments Hassan Khalifa, CEO of Rooya Insurance Brokerage. “The success of the partnership between two of the pioneers in their respective fields, AXA in Insurance, and Hassan Allam Properties in real estate development, is a positive indicator that the insurance culture is emerging not only in the real estate sector but the Egyptian market as a whole.”