Enwan Developments has announced the launch of its first international sales office outside Egypt as part of its strategy to reach clients beyond the local market, Invest-Gate reports.

The new branch has been established in Dubai, UAE.

Mohamed Salem, Chairman of Enwan Developments, stated that the company has ambitious plans to expand the marketing of its projects internationally. This aligns with the state’s strategy to promote real estate exports, as international marketing efforts contribute to broadening the market and increasing the target customer base.

Salem added that Dubai was chosen as the starting point for marketing the company’s projects because the UAE is centrally located in the Arabian Gulf and attracts a large number of residents from across the region. This facilitates access to the company’s offerings, which include residential, commercial, administrative, and medical units, for international clients.

Salem noted that the Dubai branch will serve as a launching pad for the company to enter other markets in the near future.

Enwan Developments Chairman disclosed, “We are proud to launch our first international branch in Dubai, which serves as a key gateway to accessing new markets. This step underscores our dedication to expanding our reach, bringing our exceptional real estate projects to a broader client base, and strengthening confidence in the quality of our offerings.”

He highlighted that Enwan Developments possesses a portfolio of prominent projects that cater to both local and international clients. International marketing and reaching foreign clients are core objectives for the company before taking any steps in its projects. This approach ensures that the design and execution of projects meet global standards, rather than just local ones.

He pointed out that the company owns projects such as Maraya Plaza, Pixel Mall, Oxygen, and Life Medical Tower, explaining that the Maraya Plaza project consists of two connected buildings that accommodate commercial, administrative, and medical activities, offering a variety of spaces.