Horizon Egypt for Tourism Communities Development has signed a partnership agreement with the British luxury coffee brand SHOT London to open its first branch in Egypt at the SA’ADA New Cairo project in 2026, Invest-Gate reports.
This marks Horizon’s first venture into the food and beverage sector, bringing one of the world’s leading coffee brands to the Egyptian market. Known for its innovative coffee experiences and rare bean selections such as the Japan Typica Natural from Okinawa, SHOT London has established itself as a destination for refined coffee lovers in the UK.
Faisal Abdel Akher, Chief Leasing Officer at Horizon Egypt, said: “We are proud to be the first to introduce SHOT London to Egypt. This partnership reflects our commitment to offering world-class coffee experiences that meet the expectations of clients seeking quality and distinction.” He added that choosing SA’ADA New Cairo as the launch location highlights the project’s position as one of the city’s premier urban communities, combining sophistication, service excellence, and modern lifestyle.
Paul Johnson, Founder and Director of SHOT London, commented: “SHOT London began with a simple yet ambitious vision—to create a luxurious café experience with a truly global spirit. Egypt, with its rich history, vibrant culture, and exceptional hospitality, is the perfect setting for our next chapter. This opening not only marks a milestone for our brand but also celebrates the timeless role of coffee in bringing people together.”
The partnership comes as part of Horizon’s broader strategic expansion. Following the success of Horizon Egypt Developments under the leadership of Sheikh Dr. Majid bin Saeed Al Nuaimi, Horizon Egypt for Tourism Communities Development was established in late 2024 with a new structure and vision. The company focuses on developing unique projects, forging strategic alliances with leading global brands, and creating its own hospitality line, reinforcing its position as an innovative real estate developer in Egypt and the region.