Saudi Egyptian developer Kaizen Urban Developments (KUD) plans to launch its first projects in Egypt’s western Cairo with EGP 2.7 bn in investments, Invest-Gate reports.

The company plans to invest in coastal areas and focus on residential and commercial projects where there are gaps between supply and demand, with high demand from local and foreign customers, Mohamed El-Saba, Head of KUD’s commercial sector, said.

Its first project near Sheikh Zayed City will be residential, hotel, and commercial. Contracting Hafez Office for Engineering Consultancy as architect ensures the highest return for customers, El-Saba said, adding the firm will implement an iconic model in west Cairo to meet customers’ aspirations.

The company is entering Egypt’s real estate market thanks to the urban renaissance and new cities under development, Founding Partner Sami Al-Attas said. He cited promising investment opportunities, demand, and government incentives for developers.

The Egyptian market is the largest in the region and government support encourages investment, Al-Attas said. Egypt’s road network linking cities allows for comprehensive development, Al-Attas added.