Livingyards, a leading real estate developer in the Egyptian market, has announced a strategic partnership with Decipher Egypt, an expert in commercial space management and operations, to launch its flagship project, NOIR, in New Cairo, Invest-Gate reports.
Under this partnership, Decipher Egypt will provide analytical consulting, strategic planning, and leasing recommendations for NOIR’s commercial and administrative units. The company will also offer expert design solutions to ensure optimal space utilization and elevate the project’s commercial appeal to global standards.
As part of the collaboration, Decipher Egypt will implement an effective strategy to attract top-tier investors and leading retail brands, maximizing investment returns and enhancing the sales and market value of the project’s units.
NOIR is Livingyards’ latest and most significant commercial and administrative development since its launch in 2018, with investments exceeding EGP 2 bn and projected revenues of over EGP 3 bn.
Strategically located in the heart of Fifth Settlement at One-Ninety North, NOIR offers easy access from key roads and landmarks, including Cairo Festival City and Downtown Mall, and is just minutes away from both the Ring Road and the New Capital. Surrounded by prestigious universities such as AUC, CIC, GUC, and FUE, its location solidifies its status as the “heartbeat” of North 90th Street.
Spanning a land area of approximately 3,137 sqm, NOIR features over 15,000 sqm of leasable space, comprising a ground floor dedicated to retail units and four upper floors for administrative offices.
The project will host an exclusive selection of high-end retail outlets, gourmet restaurants and cafés, bank branches, pharmacies, and car showrooms, all surrounding a central plaza that offers full-view exposure for both shops and offices.
Construction at NOIR is progressing rapidly, with 80% of the structure completed, including all concrete work for the first four floors. Finishing works are currently underway, and unit handover is scheduled within 18 months, by the end of 2026. Flexible payment plans are available, along with exclusive cash discounts.
NOIR offers a unique identity, with its name inspired by refined French aesthetics and architectural elegance. The project was designed in collaboration with multidisciplinary design firms including YBA and SSE, delivering a seamless blend of strategic location, thoughtful architecture, and premium finishes. It is envisioned as a premier destination for companies and brands seeking to strengthen their presence and competitiveness in the long term.
Eng. Ayman Marzouk, Chairman of Livingyards, stated: “The NOIR project reflects our strategy to develop innovative commercial destinations that merge modern design with operational integration. At Livingyards, we’re creating commercial communities defined by identity and experience, and NOIR is the milestone of this vision, brought to life through our strategic partnership with Decipher Egypt.”
Mr. Mohab El-Tabie, CEO of Livingyards, added: “NOIR marks the beginning of a new chapter in our commercial developments. We aim to set a new benchmark for mixed-use projects in New Cairo, especially through our collaboration with seasoned partners like Decipher Egypt. This is the first of many planned collaborations that will enhance the value of our commercial communities.”
Mr. Faisal Abdel Akher, Founder and CEO of Decipher Egypt, commented: “We are proud to partner with Livingyards on the NOIR project. We are committed to supporting their vision of delivering commercial spaces that offer a distinctive identity and a complete experience. By attracting premium brands and innovative office designs, we aim to create exceptional visitor experiences and elevate NOIR into a top-tier commercial destination in East Cairo.”