Majid Al Futtaim signs a partnership agreement with TSM for inaugurating a new branch of the “Supeco” store in the Diamond Hub project in Mokattam, Invest-Gate reports.

TSM will manage and operate the Diamond Hub, which is constructed by the National Contracting Company. Partnering with Majid Al Futtaim and the opening of the Supeco store mark the project’s launch, in addition, the project’s operation has been announced.

The contract signing ceremony was attended by Philippe Peguilhan, Country Manager of Carrefour Egypt, Hoda El Masry, Supeco General Manager, Mohamed Hassan, General Manager of Business Development at Majid Al Futtaim, Wagih Bakhiet, the Business Development Manager at Carrefour Egypt, and from TSM, COO Adel Galal, and Mohamed Galal CEO of TSM.

Adel Galal, the Chairman of TSM, stated that the partnership with Majid Al Futtaim and the opening of the Supeco store in Diamond Hub is part of a series of major partnerships and contracts that will be announced gradually within the project.

Galal emphasized the significance of collaborating with a distinguished brand like Majid Al Futtaim and its extensive expertise in the Arab world, reflecting the project’s uniqueness and innovative concept.

Notably, Supeco, launched by Majid Al Futtaim in Egypt last year, introduces a new shopping experience. It is a store based on low-cost retail, bridging the gap between traditional supermarkets and wholesale stores.