Mountain View KSA participated in the Umrah & Ziyarah Forum 2026, held at the King Salman International Conference Center in Medina, with a select group of leading international developers, government entities, and financial institutions, Invest-Gate reports.
Mountain View is the only Egyptian real estate developer on this exclusive list, reflecting regional market confidence in its expertise and its ability to transfer comprehensive urban development models to new markets while respecting the cultural and spiritual uniqueness of each city.
Leadership Presence and Discussions on Expansion Strategies
Representing the company at the forum was Eng. Ahmed Rashed, CEO of Mountain View KSA, who took part in a closed discussion session titled “Mechanisms and Strategies for Market Entry, Construction, and Development,” alongside a group of elite developers, government entities, and financial institutions, to discuss market entry mechanisms and the development of integrated urban projects.
He also participated as a speaker in a session titled “Enhancing Medina’s Position in the Global Development Landscape,” which addressed the role of long-term investment and government planning in supporting urban development in line with Saudi Arabia’s Vision 2030 objectives.
Mountain View also works to transfer its expertise in developing integrated urban communities to the Saudi market by implementing models based on quality of life and sustainability, adapting these experiences to align with the cultural and spiritual uniqueness of each city.
Partnerships with government entities are a key factor in developing cities with special characteristics, as the success of projects in markets such as Medina relies on operating within a clear regulatory framework and a comprehensive development vision led by the state.
Innovative Development Models Enhancing Quality of Life and Sustainability
Projects such as “Hayat” and “One” exemplify the company’s approach to developing integrated communities, incorporating elements of Najdi architecture in their design, alongside offering a comprehensive living experience that strengthens social cohesion and meets the needs of the local market.
The company also leverages global expertise and transfers technical knowledge, integrating it with local competencies, ensuring the application of best international practices and supporting the Kingdom’s development objectives.
Mountain View’s participation in the Umrah and Ziyarah Forum reflects the company’s commitment to being present on leading regional platforms specialized in the hospitality and urban development sectors, fostering the exchange of insights with various stakeholders, including developers and regulatory authorities. This participation also underscores the company’s dedication to contributing to development models that align with the nature of diverse markets and support growth pathways in the region.
About Mountain View
Mountain View is a pioneering Egyptian company established in 2005 with the aim of developing integrated real estate projects. The company adopted a unique vision of “Building the Land and Bringing Happiness to Those Around Us” through the application of the “Science of Happiness and Innovation” in its projects, executed according to international standards. Over more than 20 years of urban development, Mountain View has successfully developed more than 24 distinguished projects across three main locations: West Cairo, East Cairo, and coastal areas overlooking the Red and Mediterranean Seas, led by a team of experts and exceptional talent.
In line with its strategy to spread the concept of the Science of Happiness and Innovation, Mountain View continuously seeks to transfer and apply this concept beyond the Egyptian market. Consequently, Mountain View KSA was launched in 2024 in collaboration with leading real estate development companies in the Kingdom to realize its expansion vision.
The company has also been keen to introduce the latest architectural designs and innovative concepts such as The Lighthouse, the first dedicated community happiness space, through its distinguished projects, enabling families to “Experience Happiness.”