ONE Development, the UAE-based real estate developer renowned for its tech-integrated and community-centric projects, has officially announced its expansion into Egypt with the launch of its flagship hospitality and mixed-use concept DO New Cairo, Invest-Gate reports.

The announcement came during a major broker event attended by over 1,000 industry professionals. The project, created in collaboration with global music icon Amr Diab, introduces a dynamic destination combining hotel living, branded residences, and immersive lifestyle amenities, all built on a foundation of AI, music, and wellness. This innovative approach highlights ONE Development’s commitment to shaping people-centric, design-forward communities tailored to modern living.

Ali Al Gebely, Founder and Chairman of ONE Development, affirmed: “Our expansion into Egypt is a step towards our ambition to contribute meaningfully to the evolution of real estate and hospitality in the region. Following the successful launch of Laguna Residence in the UAE with an investment of AED 2.4 billion, and our 43-year legacy with Al Gebely Holding, our entry into Egypt is about creating a unique chapter shaped by local insight and global innovation.”

The move represents a significant milestone in ONE Development’s regional growth strategy, underscoring Egypt’s rising position as one of the region’s most attractive real estate markets. With rapid urbanization, government-backed infrastructure projects, and increasing demand for lifestyle-led developments, Egypt offers immense opportunities for international players to set new standards in urban living.

Through DO New Cairo, ONE Development aims to redefine the real estate and hospitality landscape by integrating AI-driven services, cultural experiences, and wellness-focused design, creating a new category of future-ready living aligned with Egypt’s national development goals and its growing appetite for innovative communities.

Backed by Al Gebely Holding’s four-decade track record, ONE Development continues to expand across the UAE, Saudi Arabia, Egypt, and beyond, operating with the agility of a tech company and the vision of a global real estate pioneer.