Property Banker has successfully held a two-day exhibition entitled “Le Salon Real Estate Boutique” in Mansoura city, featuring mega real estate developers such as Emaar Misr, Castle Development, City Edge Developments, Tatweer Misr, among others.
The exhibition took place in Geziret El Ward Club from February 21 to 22, enabling giant developing companies to display their high-end projects and promote their products in potential new markets such as Mansoura.
Exhibitors witnessed a high turnout and managed to acquire new clients, who sealed a number of deals throughout the two-day event, Property Banker’s CEO Mohamed Hassan tells Invest-Gate.
Hassan says that Le Salon aims to bring in leading real estate developers to tap into new markets they do not have access to. “We assist credible companies who do not have sales offices in the provinces to penetrate closed and high-class communities, and we enable them to market their products among new prospective clients,” he adds.
“[Castle Development is] here seeking to raise the awareness of Mansoura residents of the New Administrative Capital’s (NAC) projects and the perks of investing in the new city, as well as, promoting our 41.5-acre residential compound, Castle Landmark, that is being carried out in collaboration with El Makassa,” Marketing Manager of Castle Development Rasha Haggag notes.
We witnessed positive feedback from the event’s visitors, who “started shifting their thoughts to buy units in NAC,” Haggag pointed out, deeming the new city a good investment opportunity for Mansoura residents due to various reasons such as the low supply and hiking prices of Mansoura’s residential units.
Property Banker is an Emirati-Egyptian company that started operating in Egypt a year ago, offering corporate accounting services in some particular sectors. The company’s services include Le Salon brand, a property exhibition that helps real estate companies reach a wider range of clients.
“Sustainability of our relationships with developers is a proof of success,” Property Banker’s CEO affirms, explaining that the company signs several agreements with well-known developers annually and is planning to organize 14 new events in other provinces.