The RED Alliance gears up for unveiling the eighth edition of the RED EXPO, Invest-Gate reports.

In an unprecedented move, the exhibition will unfold in two phases, with the initial leg scheduled at Dusit Thani Lake View Hotel in New Cairo on November 25th and 26th, while the second phase is slated at Crowne Plaza Arkan Hotel in Sheikh Zayed on December 2nd.

The exhibition features over 200 real estate projects from Egypt’s foremost property developers, offering exclusive offers for its attendees.

Moreover, the alliance’s focus in this current edition emphasizes participating projects, showcasing developments from various regions, including New Cairo, Sheikh Zayed, 6th of October, the North Coast, the New Administrative Capital, and Ain Sokhna.

Furthermore, the eighth edition aims for a distinctive approach to marketing and showcasing the projects, having established a dedicated team to facilitate customer engagement and inquiries regarding the projects on display, ensuring attendees find suitable sales opportunities.

Also, the RED Alliance swiftly expanded, assimilating 30 top real estate marketing companies into its alliance, aligning with the nation’s strategic plan to advance the real estate sector, a vital contributor to Egypt’s economic growth and vitality.

Despite global economic challenges and inflationary pressures, real estate developers continually think innovatively. They acknowledge that local real estate exhibitions are now one of the most effective sales tools, amplifying companies’ sales volumes. Yet, the timing and organization of these exhibitions stand pivotal for their success and long-term efficacy within Egypt’s real estate market.

Notably, these exhibitions serve as genuine platforms fostering direct communication between clients and companies, ultimately benefiting the real estate sector at large.