TriFactory, a leader in sports event organization in Egypt, launched the second edition of The Glow Run on Thursday, October 31, Invest-Gate reports.
Hosted at the Badya Compound in collaboration with Palm Hills Developments, the 5-kilometer night race attracted participants of all ages for a unique neon-lit Halloween-inspired event.
The Glow Run provided a lively blend of fitness and entertainment. It featured neon face paint and glowing accessories that transformed participants into a moving display of vibrant colors. Lighting partner Lumino designed the race’s illuminated path, creating an unforgettable nighttime experience. At the finish line, participants celebrated with high-energy music from DJ Disco Misr, who kept the event atmosphere festive and engaging for both runners and spectators.
For his part, Ayman Haqi, CEO of TriFactory, expressed his enthusiasm, stating, “We’re thrilled to bring back The Glow Run to light up Badya with excitement and joy once again. Palm Hills has been a key partner, helping us deliver an unforgettable experience for participants.”
Moreover, the non-competitive, untimed 5 Km encouraged runners to enjoy the lively atmosphere, making it accessible to participants of all ages. Spectators joined in from a designated viewing area, cheering on the runners and soaking up the vibrant ambience.
Furthermore, the evening concluded with a DJ Disco Misr performance, entertaining attendees late into the night.
Notably, the Glow Run marks the latest in TriFactory’s innovative event series, emphasizing Egypt’s growing enthusiasm for interactive fitness experiences.